Skift Take

This one is a head-scratcher. Yes, both companies are in the aerospace industry, but Safran makes stuff like engines, landing gear, and brakes, while Zodiac concentrates on cabin interiors. It's no surprise one analyst called the deal a “marriage of convenience” rather than one borne of common sense.

Aircraft-engine maker Safran SA agreed to buy plane-seat supplier Zodiac Aerospace SA for almost 10 billion euros ($10.5 billion) in an all-French deal that will unite two of the country’s biggest aerospace groups.

Safran will offer 29.47 euros per share in cash, 26 percent above Wednesday’s close, the companies said Thursday. If half of Zodiac’s equity is tendered, Safran will complete the purchase via a share swap, paying stock that was worth 29.96 euros Wednesday for each remaining Zodiac share, excluding a special dividend to be paid to Safran investors before the deal closes.

Safran, General Electric Co.’s partner in the CFM International alliance that produces engines for short-haul jets, is buying Zodiac after the cabin maker issued multiple profit warnings and saw its share price tumble amid delays in the supply of seats for Airbus Group SE’s latest A350 wide-body jet. The deal provides an all-French solution that’s likely to help allay concerns at Toulouse-based Airbus while building up a new national aerospace champion.

Philippe Petitcolin, Safran’s chief executive officer, said the deal will create the world’s third-biggest aerospace supplier behind GE and Pratt & Whitney owner United Technologies Corp., and accelerate the return of Zodiac’s interiors operations to “historical levels of profitability.” Petitcolin will continue to run the group with Zodiac CEO Olivier Zarrouati as his deputy.

Zodiac’s founding families and two investment funds — the Peugeot family’s FFP and the Fonds Strategique de Participations — have agreed to accept Safran stock and to hold it for at least two years. Together with a 14 percent stake held by the French state, Safran will now have a bigger bloc of long-term investors, helping to insulate management from short-term pressures.

Hollande Backing

French President Francois Hollande said in a statement that he welcomed the agreement, describing it as a “beautiful industrial operation.”

The transaction appears to be more of a “marriage of convenience” than one borne out of common sense, Aerospace consultant Howard Wheeldon said in a note, adding that Safran mustn’t be deflected from its work on the CFM Leap engine developed for new generation Airbus A320 and Boeing Co. 737 planes.

“As in so many of the various industries that the French government reckons are in the national interest, today we see another example of a behind-the-scenes move by those in France to ensure that French companies will stay in French hands,” Wheeldon said.

Electric Plane

Safran shares rose as much as 3.9 percent to 68.87 euros in Paris, while Zodiac gained 24 percent to 28.85 euros, 62 cents shy of the offer price. The interiors specialist has seen its value slump 22 percent over the past two years, during which time Safran’s worth has increased by one-third.

The combination will unite Safran activities spanning turbines, landing gear, brakes and avionics with Zodiac’s cabin interiors, fuel, lighting, safety and power-distribution gear. The buyer is also keen to access Zodiac technology key to development of the “more electrical aircraft,” it said.

The enlarged group will have 92,000 staff, half of them in France, more than 20 billion euros in sales and recurring operating profit of 2.7 billion euros. Paris-based Safran was formed in 2005 from a merger of engine maker Snecma and security specialist Sagem, and traces its origins to Gnome, which was founded in 1905 and made the first rotary aviation engine. Zodiac traces its origins to 1896 and the production of the first hot-air balloons for sport and tourism.

Limited Savings

Safran made an approach for its compatriot in 2010 before dropping the bid following a negative reaction from the Zodiac board, which said the companies had little overlap and limited potential for cost savings. The engine giant revived its interest last April after Zodiac cut its profit forecast eight times, sending its shares plunging, people familiar with the matter said at the time.

Safran has identified cost savings of 200 million euros, mainly from joint procurement and marketing, and will also aim to “accelerate” the recovery of Zodiac’s seats business, according to the statement. Petitcolin said on a media call that while “a seat and an engine are obviously not the same,” certification rules and industrialization processes are identical.

The deal should give earnings per share a double-digit boost in the first full year, the CEO said, and is in line with Safran’s increased focus on defense and aerospace, which in September saw it open talks to sell its identity and security operations to private-equity firm Advent International Corp. for 2.43 billion euros. The 2010 plan failed because it was “based only on the electric plane” and “seen as unfriendly,” he added.

A350 Relief

Andy Chambers, an analyst at Edison Investment Research, said in a note that while the synergies appear limited, the merger’s timing “looks favorable” in terms of Zodiac’s potential recovery over the next 18 months.

Airbus Chief Operating Officer Fabrice Bregier said Jan. 11 that the A350 interiors issue has begun to ease. After almost three years struggling to meet delivery schedules at both the European planemaker and Boeing Co., Zodiac last year also reported progress in the redesign and production of seat shells at a plant in California, and of lavatories for the A350.

Safran has a market value of 28 billion euros and in 2015 posted net income of 1.5 billion euros, up 19 percent, on sales of almost 18 billion euros. Zodiac, based in Plaisir, near Paris, had revenue of 5.2 billion euros in the 12 months through Aug. 31 and net income of 108 million euros, a 41 percent decline.

Lazard and Bank of America Merrill Lynch are advising Safran, with BoA also underwriting a 4 billion-euro bridging loan, while Zodiac has retained Rothschild and BNP Paribas.

To contact the reporters on this story: Christopher Jasper in London at [email protected], Ania Nussbaum in Paris at [email protected] To contact the editors responsible for this story: Chris Reiter at [email protected], Phil Serafino, Benedikt Kammel

©2017 Bloomberg L.P.

This article was written by Ania Nussbaum and Christopher Jasper from Bloomberg and was legally licensed through the NewsCred publisher network.

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Tags: airline passenger experience, zodiac

Photo credit: Zodiac has had trouble meeting its seat delivery schedule for some customers, including American Airlines, which recently severed its contract with the manufacturer. American Airlines

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