Six Flags CEO Sees the Future Through Virtual Reality Glasses
Photo Credit: Six Flags has already introduced virtual reality on some of its roller coasters and plans to add the feature to more. Six Flags
Skift Take
Six Flags is amped about the potential for virtual reality to spruce up existing rides at its regional theme parks. Will thrill-seekers be as enthusiastic?
By the end of the year, at least nine Six Flags theme parks will have rollercoasters equipped with virtual reality headsets that let riders pretend they're flying with Superman or fighting aliens.
Six Flags Entertainment CEO John Duffey thinks the potential is huge for virtual reality technology to enhance experiences without spending great sums of money.
During an earnings call with analysts on Wednesday, Duffey said he expects eventually to use virtual reality during the company's holiday events such as Fright Fest during Hall
