Articles tagged “virtual reality”

Travel Technology

Meta Wants You to Use VR While Flying

The Meta Quest virtual reality headset was designed for the ground, but a new update makes them useable while flying. Now, the company is pushing them as an in-flight entertainment option.
Tourism

Augmented Reality Could Bring New Life to History Tourism

History is a unique asset for every destination, but often one that doesn't elicit a lot of excitement from travelers, especially as they continue to trend toward unique travel experiences. Augmented reality and virtual reality could be an unlock for destinations that want to leverage more of their rich pasts.
Business Travel

Morningstar Is Balancing Business Trips With Meetings in the Metaverse

All-digital experiences are a pandemic legacy, and the financial services sector is seeing a lot of value in the extra dimension that virtual reality can bring to conferences, training and education. Business meetings aren’t that far away.
Hotels

CitizenM Tests Marketing Hotels in the Metaverse

What's getting called the metaverse today is a joke. But marketers are right to run tests. The key thing to learn is how people will express their identities and status via avatars in virtual games. Future branding depends on that knowledge.
Tour Operators

Tour Operators Target Families to Expand Reach of Luxury Cultural Travel

Although a growing number of families are eager to travel together, convincing them to shell out big money for seemingly dry experiences is a tall order. So tour operators need to create lively environments for children to make their trips more appealing for the lucrative market.