Articles tagged “six flags”

Six Flags’ Global Growth Plans Are Running Into Economic Roadblocks

Six Flags’ Global Growth Plans Are Running Into Economic Roadblocks

Hannah Sampson, Skift

Six Flags' big ambitions for international expansion are meeting economic reality. The theme park operator still finds potential in partnerships outside the United States, but expectations have to be adjusted.

7 months ago

Six Flags Dubai Project Halted on Funding Concerns

Six Flags Dubai Project Halted on Funding Concerns

Filipe Pacheco, Bloomberg

The economic slowdown and rise in the number of theme parks in the Gulf are among the factors keeping Six Flags from going full throttle in Dubai.

7 months ago

6 Top Theme Park Industry Developments of 2018

6 Top Theme Park Industry Developments of 2018

Hannah Sampson, Skift

Theme parks got more creative with loyalty and pricing, ramped up their building boom, and took steps to raise employee wages in 2018. One operator mounted a turnaround, while another struggled to meet expectations. Here are some highlights from a year of strategic twists and turns.

9 months ago

Dubai Theme Park Operator Warns of Possible Six Flags Delay

Dubai Theme Park Operator Warns of Possible Six Flags Delay

Archana Narayanan, Bloomberg

Executives with Six Flags Entertainment warned last month that an on-time opening of the Dubai project was unlikely, and it appears that caution was warranted. As DXB Entertainments conducts a strategic review, what other changes await?

11 months ago

Six Flags Is Keeping Ties to Saudi Arabia as Others Back Away

Six Flags Is Keeping Ties to Saudi Arabia as Others Back Away

Anousha Sakoui, Bloomberg

Will Six Flags face any blowback for its relationship with Saudi Arabia, even as other companies cut ties? Its theme park is set to open in 2023, so there is plenty of time to find out.

11 months ago

Six Flags’ Future in Dubai Is Now Uncertain

Six Flags’ Future in Dubai Is Now Uncertain

Hannah Sampson, Skift

Six Flags still considers international licensing an important driver of revenue growth, despite some roadblocks along the way. Back in the U.S., where most of its parks are located, weather put a damper on quarterly earnings.

11 months ago

Six Flags Takes Travel Counterparts’ Cue, Launches Rewards Program

Six Flags Takes Travel Counterparts’ Cue, Launches Rewards Program

Grant Martin, Skift

Six Flags' new loyalty program is as much about collecting visitor data as it is about rewarding visitors for their habits.

1 year ago

Six Flags Is Taking Theme Park Loyalty to the Next Level

Six Flags Is Taking Theme Park Loyalty to the Next Level

Hannah Sampson, Skift

The new rewards program at Six Flags is designed to keep its already-loyal members engaged and satisfied enough to stay enrolled in a monthly membership. Will the theme park loyalty idea catch on with other operators?

1 year ago

Six Flags Wants to Expand Its Kid-Sized and Adventure Park Concepts Beyond China

Six Flags Wants to Expand Its Kid-Sized and Adventure Park Concepts Beyond China

Hannah Sampson , Skift

Six Flags is going beyond the typical theme and water park offerings with kid-focused and adventure options in China, and it makes sense to bring those concepts to other markets. But it's also wise to make sure the parks are delivering what customers want before investing in building them elsewhere.

1 year ago

Six Flags Adds New Kid-Sized Theme Park to China Growth Plans

Six Flags Adds New Kid-Sized Theme Park to China Growth Plans

Hannah Sampson, Skift

The CEO of Six Flags Entertainment said last month that the company wasn't stopping with 10 parks in China. He wasn't kidding.

1 year ago

Six Flags Is Adding 5 Parks in a Promised U.S. Expansion Push

Six Flags Is Adding 5 Parks in a Promised U.S. Expansion Push

Hannah Sampson, Skift

Six Flags has been talking up this scenario for more than a year, so it will be interesting to see how the strategy plays out. Will more people opt for season passes that give them access to multiple parks, even if those parks are a few hours away from each other?

1 year ago

Six Flags Is Still Shopping for Small Theme Park Players

Six Flags Is Still Shopping for Small Theme Park Players

Hannah Sampson, Skift

Six Flags is expanding overseas and looking to grow in its own back yard while selling visitors on higher-priced passes, a strategy that shows the regional theme park operator is trying to cover all its bases.

1 year ago