What to Know Now
The rumors were true. Last week, we noted that American Airlines might be considering the addition of a premium economy cabin to its international fleet, a distinctive and separate section between Business and Economy classes.
Yesterday, the plans became official. In a first for domestic legacy carriers, American plans to integrate the service into a good portion of its international fleet starting in late 2016. The exact rollout depends on the aircraft and whether it comes from the factory or needs to be overhauled, but by 2017, the switchover should well be underway.
There’s much still to be determined regarding how American plans to price the premium economy product and how upgrades will work — for now, the focus lies on launching premium economy and getting it integrated. When elites find out that they can’t upgrade directly from economy to business — then the pitchforks will come out.
Social Quote of the Day
…the cabin in the mockups just feels…staid. Grey. Boring. Like a domestic first class cabin on a regional jet from the previous decade
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If anyone misplaced a 747, we may have found it in Malaysia.
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Can be sent to gm[at]skift[dot]com or to @grantkmartin