What to Know Now
Airline lounges, particularly in the United Statues, have been in a pretty sad state for the last ten years as airlines looked for any way possible to trim operating costs. At their worst, maybe two years ago, they were nothing more than a place to get free Wi-Fi (unless you have a hotspot) and a free watery beer (unless you don’t drink).
Thanks in no small part to the grand efforts by the Amex Team, the tide may be starting to turn. The legacy airlines have now all stepped up their lounge game, and international carriers are doubling down on their opulence. Just last week, Etihad opened up a new lounge in JFK to compliment its new Residence inflight service, complete with private rooms for first class passengers.
While private lounges may be far cry for typical business travelers, this all does point to the lounge industry improving rather than contracting into oblivion in the coming year. Perhaps that $450 lounge subscription may still be worth it.
Social Quote of the Day
The Etihad FC and BC lounge is basically for the 1%. Right?
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Etihad Reveals Personal Airport Lounge Suite for Super Luxe Flyers: In the skies, flyers who pony up the extremely pricy fare to fly in The Residence on Etihad Airways’ A380 vessels have access to three private rooms on the plane. Now they’ll also have access to a private suite, featuring a living room, shower, and prayer room, at New York’s JFK airport in the company’s newly opened Terminal 4 lounge. Read more at Skift
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Uber Argues It’s Worth $62.5 Billion With New $2.1 Billion Round: Uber Technologies is looking to raise as much as $2.1 billion in a financing round that would value the car-booking company at $62.5 billion, said people familiar with the matter. Read more at Skift
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12 Hotels That Know The True Meaning of “Deck the Halls”: From designer Christmas trees, life-sized gingerbread houses, and a paragliding Santa Claus, these hotels are making us rethink spending the holidays at home. Read more at Condé Nast Traveler
Our favorite flight attendant Heather Poole has an article on why people behave so irrationally inflight over on Mashable. Find it here.
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Can be sent to gm[at]skift[dot]com or to @grantkmartin