7 Charts Revealing the Behavior of Chinese Travelers


Skift Take

The biggest takeaway is that travel in China is by and large domestic with only the wealthy 5% of Chinese able to afford travel to places like Europe or the U.S., and these charts outline some of that.

China's slowing economy has travel brands around the world wondering whether they will suffer from a lack of Chinese tourism dollars not flowing through their own communities. The verdict's still out on this one, though analysts at the China Outbound Tourism Research Institute (COTRI) tell Skift it likely won't have a dramatic impact on Chinese travel. For the most part, only the very wealthy or elite