The Consolidation in the Online Travel Booking Space Over the Last Two Years
Photo Credit: This consolidation in online travel market will only increase with mobile booking taking off. Flickr / taymtaym
Skift Take
While it is exciting to see the consolidation happening in the online travel booking space, the lack of new scaled startups to challenge the biggies remains a worry for anyone. And possibly consumers as well.
The online travel booking market is increasingly looking like the rest of the Web: Size, reach, and revenues are consolidating among few big players, and they are driving the spate of big acquisitions in the market.
The latest acquisition of Wotif by Expedia for $658 million is a continuum to the process that started couple of years ago.
The latest round of big stakes mergers and acquisitions arguably started in fall of 2012, when Pr
