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Foreign tourism boards clamor to be the next big Bollywood star
DestinationsFilm tourism – visiting foreign locales picturised in a popular movie – has started to become popular among Indian travellers and tourism boards of different countries are trying to cash in. The India International Film Tourism Conclave (IIFTC), promoted by the Film Federation of India, now plans to tap this potential by bringing together producers, [...]
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Bollywood blockbuster transforms Ireland into a hot destination for Middle Eastern tourists
DestinationsWith help from Bollywood stars like Salman Khan and Katrina Kaif, Ireland is back on the tourist map, experiencing an unexpected boost to its tourism. Shot partly in Dublin last year, the romantic thriller Ek Tha Tiger is one of the biggest Bollywood blockbusters of 2012. “We have seen anecdotal evidence that Ireland, while still a [...]
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Bollywood film buffs fill up Virgin Atlantic’s new flights from London to India
TransportIf you’re in the travel industry or a travel enthusiast, get your daily dose of Skift: subscribe to our newsletter, or social feeds, here. The number of people travelling between Britain and India is soaring – thanks to the Bollywood film industry, says airline Virgin Atlantic. Passenger numbers have jumped because many tourists are now travelling to India [...]
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South Africa befriends Bollywood in hopes of getting more screen time
DestinationsJust like Spain’s role in the Hindi film Zindagi Na Milegi Dobara enticed thousands of Indians to visit Spain, South Africa’s special appearance in the film Cocktail has already seen a surge in enquiry by 10% for South African tourism within just a month of the film’s release. Considering the demand for locations in South Africa post-Cocktail, the [...]
