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U.S. Parks Appeal to Modern-Day Travelers with Mobile Apps

Skift Take

The apps have real utility outside of a simple marketing tool. They are built so that travelers can have access to the information they’re used to even when offline.

— Samantha Shankman

Planning a trip to the Adirondacks? There’s an app for that.

The Adirondack Association of Towns and Villages and regional tourism groups have launched a free app available on iTunes and for Android called “Discover the Adirondack Park.”

The developers say travelers can use the app even if data and wi-fi are unavailable to find recreation, lodging, dining and other information.

Categories include winter recreation, rock and ice climbing routes, hiking trails, canoe and kayaking areas, shopping, dining, lodging, and events and attractions.

The app complements January’s launch of the Adirondack Trip Planning web portal at VisitAdirondacks.com.

Funding for the project came from a state “Market NY” grant and the Center for Economic Growth.

Copyright (2014) Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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