Digital

Google Maps Indian Orphan Spot Tops List of Best Ads of 2013

Jan 03, 2014 5:00 am

Skift Take

Is this ad proof that Google has a soul? No.

— Jason Clampet

The Future of Meetings in the Hospitality Industry

Google Maps  / YouTube

Google Maps / YouTube


A short film (and a lengthy Vanity Fair article) relates the tale of Saroo Brierley, who fell asleep on a train in India and woke up lost. After ending up in an Indian orphanage, he was eventually adopted by an Australian couple. Twenty-five years later he used Google Earth and Google Maps to finally pinpoint his hometown and find his family.

adage_200x200This story originally appeared on AdAge, a Skift content partner.

Additional links from AdAge:

Tags: ,

Next Up

More on Skift

Skift Business Traveler: Marriott Named the Best Hotel Loyalty Program
Sabre Prices Shares for Its IPO Below Initial Range
Daily Travel Startup Watch: Trevolta, Proper Swap and More
How Visual Social Media Marketing Engages Chinese Travelers

We're the Moneyball of the Travel Industry

We know what's coming next in travel. Subscribe to the newsletter and get all the goodness in your inbox daily.