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Tour Operators

Our articles cover a wide range of topics related to multi-day tour operators as well as day trips from tours and activities companies. The archive offers insights into industry trends, including changes in consumer preferences and new technologies impacting the tour operator business. We also cover industry news, such as mergers and acquisitions, regulatory changes, and market analysis. Browse our collection to gain new insights and inspiration for your tour operator business.

Tour Operators

TUI Eyes Luxury Hospitality Growth With New and Relaunched Hotel Brands

TUI's ability to move beyond its safe middle-market playground through an expanded luxury offering came under the spotlight at the Skift Future of Lodging Forum. Ultimately, a brand's market share is way more than customer segments — it's really rooted in experience and value.

TUI Eyes Luxury Hospitality Growth With New and Relaunched Hotel Brands

Tour Operators

Southeast Asia’s Fragmented Tours Sector Gets Long-Awaited Tech Upgrade

Southeast Asia, known for its tech-savvy, mobile first consumers, has an experiences sector that is 80 percent offline, presenting widespread opportunities for the region's tours and activities landscape to become digitized. Stat.

Southeast Asia’s Fragmented Tours Sector Gets Long-Awaited Tech Upgrade

News Blog

TUI Raising $1.9 Billion to Settle Corona State Aid Debt

TUI is closer to settling the substantial financial aid it received from German authorities during the pandemic.  TUI chief financial officer Mathias Kiep said the company made an important step back to profitability by launching its intended $1.9 billion capital raise in a LinkedIn post on Friday, 24 March. "On the back of our strong operational recovery and following…

Tour Operators

Safari Experiences See Opportunity With More LGBTQ+ Families

The wants and needs of the LGBTQ+ community are maturing. For one, many now have families with children. It requires tour operators to recognize the need for a nuanced approach that goes beyond stereotyping this travel segment.

Safari Experiences See Opportunity With More LGBTQ+ Families

Tour Operators

Intrepid Travel Narrows Losses With Record-Breaking Bookings

Intrepid Travel has hinged its return to profitability on continuous investment into product innovation and its people. Now, a record-breaking start to 2023 sees it turn the dial from revival to thrive mode.

Intrepid Travel Narrows Losses With Record-Breaking Bookings

Tour Operators

This ‘Airbnb of Boats’ Shows the Upside of a Growing Water Tours Sector

Competition remains fierce as boat owners, captains, and tour operators look to meet the demand of travelers craving unique and memorable experiences.

This ‘Airbnb of Boats’ Shows the Upside of a Growing Water Tours Sector

Tour Operators

The Hard Business Case for Do-It-Yourself Tours in the Face of Generative AI

Self-guided audio tours that spit out generic facts about attractions or points of interest in a destination are at risk of becoming obsolete if they don't put in the work to differentiate through an emotive, storytelling experience. Why? Because generative AI is coming.

The Hard Business Case for Do-It-Yourself Tours in the Face of Generative AI

Tour Operators

Niche Tours Building Direct Booking Tools

Few solutions exist to group niche experience and accommodations components together in a niche direct booking tool, especially for tours well off the beaten track — but that seems to be changing.

Niche Tours Building Direct Booking Tools

News Blog

GetYourGuide Relaunches Originals With Homepage Refresh

Tours and activities online booking platform GetYourGuide has unveiled a fresh look on its homepage this week, and with it, a new series of Originals by GetYourGuide. The Originals offering, previously put on hold towards the end of 2022, was run in partnership with local operators in popular destinations. Now the operator has shifted the…

Tour Operators

Viator Outperforms Tripadvisor Experiences in Bookings Growth

Viator is the star performer in the Tripadvisor portfolio, and after trying for a time to focus on the Tripadvisor experiences brand instead, it might be time that CEO Matt Goldberg went all in on the brand bringing in the money.

Viator Outperforms Tripadvisor Experiences in Bookings Growth