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Tour Operators

Our articles cover a wide range of topics related to multi-day tour operators as well as day trips from tours and activities companies. The archive offers insights into industry trends, including changes in consumer preferences and new technologies impacting the tour operator business. We also cover industry news, such as mergers and acquisitions, regulatory changes, and market analysis. Browse our collection to gain new insights and inspiration for your tour operator business.

Online Travel

Google Partners with South Africa to Fix Unfair Search Results for Small Travel Operators

Google is flipping the script on its anti-competitive behavior in South Africa, with a partnership to bolster digital transformation in the country's tourism sector.

Selene Brophy | 4 weeks ago

Tour Operators

GetYourGuide CFO: Latest Experience Trends and Cracking the U.S.

In the fragmented world of tours and activities, GetYourGuide has ring fenced its private playground that its CFO claims is now profitable.

Selene Brophy | 4 weeks ago

Online Travel

Viator Sees Commissions Boost from Upgraded Pay-for-Visibility Tool

Boosting tour visibility can yield profits for Viator, but the benefit to operators may lessen if most operators join in. It's a bit like when people in the front row of a concert stand up and everyone else has to stand up.

Selene Brophy | 1 month ago

Tour Operators

Las Vegas Sphere: Launch Costs Eclipse Revenues in High-Stakes Gamble

The Sphere, headlined by iconic Irish rock band U2, is quite the spectacle. But whether it will be a profitable spectacle isn't in the cards yet.

Selene Brophy | 1 month ago

Tour Operators

South Africa’s Entrepreneurs Reinvent Tours: From ‘Poorism’ to Authenticity

Daniel Adidwa and Phakamile Hlazo are each building multi-day travel experiences in South Africa. Their stories highlight larger themes about what's next for the sector.

Selene Brophy | 1 month ago

Tour Operators

Travel Experiences in Demand: Survey of 18,000 Travelers Reveals Preferences

A massive survey of 18,000 travelers worldwide suggests that 2024 is shaping up to be a year when tours, activities, and experiences are decisive. Now if only marketers will catch up to reality.

Selene Brophy | 1 month ago

Online Travel

Google Upgrades Maps With Photo-First Searches of Things to Do

Google's push to visually immersive search on its maps app may boost the discoverability of hidden-gem tours, activities, and museums.

Selene Brophy | 1 month ago

Tour Operators

Australian Adventure Tourism Operator Sees Chinese Tourist Revival

The Chinese traveler's slow return continues to impact global travel. But adventure tourism operators are optimistic they'll be parachuting into newly opened group travel countries like Australia.

Selene Brophy | 2 months ago

News Blog

Consumer Preference for Experiential Gifts Peaks – Survey

A new survey by tours and activities online marketplace GetYourGuide showed American consumers want gifts that allow them to travel and experience the world more. 92% of participants said they prefer receiving experiences over physical gifts, up from 77% last year. The survey, now in its third year, showed marked growth in the desire for…

Selene Brophy | 2 months ago

Tour Operators

Israel Tours Canceled as Operators Remain Cautious

Tour operators are trying to be sensitive to the war conditions currently underway in Israel.

Selene Brophy | 2 months ago