Articles tagged “wellness tourism”

Hospitality Brands Go All-In on the Sleep Movement

Hospitality Brands Go All-In on the Sleep Movement

Leslie Barrie, Skift

As our Skift Megatrend 2019 forecasted, wellness is the new hook in travel marketing, and it's been gaining speed. The rise of wellness culture has made caring about sleep cool — and since weariness is a top complaint of travelers, it's good business sense that the hospitality industry is upgrading its sleep offerings.

1 month ago