Articles tagged “websites”

News Blog

IDEAS: SOTC Travel Introduces Three Regional Languages to Website

SOTC Travel has introduced three new regional languages to its website - Hindi, Gujarati and Tamil, in addition to English - in order to target the growing customer market within Regional India-Bharat and provide a more accessible guest experience. In addition to the new language offering, SOTC has also curated a collection of holidays designed…

Hotels

Demand for Direct Booking Tech is Booming: New Skift Research

With a growing share of hotel bookings made online, many hoteliers are reliant on third-party travel websites for booking volumes, and global visibility. Booking engines, website builders, and direct-booking tools can help these hotels find a better balance between first- and third-party bookings.

Demand for Direct Booking Tech is Booming: New Skift Research
Free Read

Tourism

How Explore Butte County Grew Organic Traffic with Localhood Stories

With paid advertising becoming more competitive and expensive, destination marketing organizations (DMOs) can turn to organic traffic for a marketing boost. In this video, Ashley Baer, marketing manager and content creator at Explore Butte County, shares how the DMO used visual stories to increase its visibility on Google, enhance its website content, and help local partners engage with visitors.

How Explore Butte County Grew Organic Traffic with Localhood Stories

Hotels

Choice Hotels’ Play for Radisson Americas and Other Top Stories This Week

In Skift's top stories this week, Choice Hotels buys Radisson Hotel Group Americas, India's most famous landmark faces a murky future, and rising prices drive U.S. consumers to alter their summer travel plans.

Choice Hotels’ Play for Radisson Americas and Other Top Stories This Week

Online Travel

The 10 Best Designed Tourism Websites in the World 2022

In a frantic attempt to avoid being left behind, official tourism organization websites are doing their best to catch up to the high expectations of the new traveler — tourists of the post-pandemic digital age.

The 10 Best Designed Tourism Websites in the World 2022

Tourism

Tourism Websites Are Being Redesigned to Get Way More Personal

Destinations need data to know how to help their hotels, restaurants, and attractions market themselves. While they don't need to know anything too intimate about travelers, they're still making sure all their t's are crossed as more privacy rights laws take effect.

Tourism Websites Are Being Redesigned to Get Way More Personal

Announcements

The 6 Most Popular Skift Stories Ever

Our readers — perhaps aimlessly clicking on compelling-looking stories from remote hamlets around the globe — have voted these stories up as the Skift most-popular stories of all time. Think of it as the wisdom of the crowds.

The 6 Most Popular Skift Stories Ever

Tourism

4 Tourism Website Trends Highlighting User Experience and Design

Tourism board websites in 2017 exist in an increasingly diverse world of platforms that have also been readily adopted by travelers as trip-planning resources. Here are some trends we noticed from our review of the world's best tourism websites this year.

4 Tourism Website Trends Highlighting User Experience and Design

Tourism

25 Best Tourism Board Websites in the World in 2017

The best tourism websites in the business in 2017 are emphasizing user-generated content from platforms like Instagram and doubling down on video to make destinations seem more real rather than a part of a traveler's imagination.

25 Best Tourism Board Websites in the World in 2017

Airlines

For Web Redesign, EasyJet Looks To E-Commerce Firms for Inspiration

Given how crummy some airline websites are, it makes sense EasyJet is not looking to competitors for digital inspiration.

For Web Redesign, EasyJet Looks To E-Commerce Firms for Inspiration