Dennis Schaal, Skift
There are floors full of marketing folks and techies at Expedia, Booking.com, United, and American Airlines who are measuring whether consumers click faster on the yellow button or the red banner. Can airline websites afford to be cheerleader, confidante, and payment processor simultaneously? Very doubtful.
4 months ago
Dennis Schaal, Skift
Package holidays are changing and under pressure, but in markets such as the UK, Germany, China, and Canada, these offline options still have their place. Failure to adapt was a contributing factor in Thomas Cook's demise, but there were a whole bunch of other things going on as well.
5 months ago
Laura Powell, Skift
While most members of Generation Z have yet to make a substantial income, they are having unexpected influence over family travel decisions. That's why travel marketers need to start paying attention to this new generation of consumers. Sorry, millennials.
9 months ago
Maria Lenhart, Skift
This might be the best time in history for travel advisors to sell cruises, but it's also the most complex. Those who take time to know the growing array of cruise choices and focus on the high end of the market are the most likely to succeed.
9 months ago
Nikki Ekstein, Bloomberg
It's often true that the best ideas or inventions for travel are those that originate outside the sector. Could this be one?
11 months ago
Paul Biasco, Skift
The allure of a mystery vacation is growing for some travelers as the world continues to shrink thanks to an overwhelming flood of photos and videos in social media about the world's great destinations. We see this sector as one set to continue its growth in coming years.
1 year ago
Paul Biasco, Skift
Take a page from the books of some experienced travel advisors from around the U.S. before you head out on your next adventure or business trip. We love the suggestion to swap out the hotel room's bar of soap with your favorite from home to start your day at ease.
1 year ago
Patrick Whyte, Skift
When Ryanair launched its holidays division, we said travel companies shouldn't lose too much sleep over it. We were right.
1 year ago
Fred Gebhart, Skift
Conventional wisdom says a good travel agent can arrange leisure travel or corporate travel, but not both. Even if it were true, there’s nothing to prevent the agency from selling both leisure and business travel — except believing conventional wisdom.
1 year ago
Paul Biasco, Skift
Rocky Mountaineer relies heavily on travel advisors to sell its luxury train experiences through the Canadian Rockies, but there’s room for improvement. The rail tour company launched a new agent training program to clear up misconceptions about its mode of travel.
1 year ago
Paul Biasco, Skift
Luxury travel advisors are experts at planning a five-star vacation for their clients, but agents are more frequently being asked to add a more local element to their plans. A lot of behind-the-scenes work goes into making sure these experiences go off without a hitch.
1 year ago
Dennis Schaal, Skift
When Google perfects vacation package search, this could be a very compelling product because some have tried, but few are doing it in any meaningful way. This is all part of Google's steady and ongoing rise in the travel e-commerce ecosystem.
1 year ago
