Articles tagged “trivago”

They will be telling signals about where travel demand will be heading for the rest of 2022. That's why we will be closely following Alphabet and Meta's earnings calls this week.

Expedia is doing some smart things. Focusing on luring repeat customers and thereby limiting payouts to Google can't hurt.

TUI Musement is an up-an-comer in the tours and activities space because of the parent company's huge base, and it knows how to run a tour. Now it has to execute on the digital challenge.

Google Travel turned off Russia advertisers, but is still getting a limited amount of advertising for Russia travel from ad partners outside Russia. In contrast, Skyscanner and Kayak don't display any information about Russia travel.

Good morning from Skift. It's Thursday, February 10, in New York City. Here's what you need to know about the business of travel today.

Trivago's expectation that it could benefit from the EU chomping down on Google Travel during 2022 is very much an open question. Beyond the fines levied and outside of travel, Google has managed to maneuver its way around regulatory crackdowns to a large degree.

Listen now to a conversation with Trivago CEO Axel Hefer at Skift Global Forum in September 2021 in New York City.

Trip.com Group, Airbnb, and other online travel agencies have all made commitments to up their travel inspiration games. Pandemic uncertainties and anxieties will bolster their efforts.

It's not just all about Amazon Web Services anymore when Amazon reaches out to travel industry customers. It is still early days but Amazon Ads may one day crimp travel brands' spending on Google and Facebook.

If the revamped Tripadvisor Plus turns out to be a flop — and it very well could be — don't put all of the blame on CEO Steve Kaufer. The board of the Liberty Tripadvisor-controlled company went along with the plan, despite obvious rate parity issues, every step of the way. Kaufer's successor will inherit the challenges.