Thailand's move to blend AI with spiritual tourism isn’t just a clever marketing tactic, it’s about reshaping what travel means in a digital world. The real question is, will other destinations jump on this trend, or will Thailand’s unique mix of ancient beliefs and modern tech stay one-of-a-kind?
Looser visa restrictions are greasing the wheels of global tourism, but the real question is whether these policies can sustain long-term growth or just offer a fleeting boost to countries eager for quick wins.
Japan's casino dreams are ramping up as Osaka IR takes a leap of faith, ditching its exit clause. But with rising costs and public doubts, the stakes are sky-high. Will this gamble succeed, or is Japan risking a costly blunder in a competitive market?
IHG Hotels & Resorts is expanding its presence in Thailand by introducing its new brand, Garner, and aiming to double its hotel portfolio in the country.
The Pacific Asia Travel Association (PATA) laid out tourism recovery scenarios for the Asia Pacific, predicting a slow recovery with 2024 arrivals still 31% below 2019 levels, and a range of outcomes for Thailand by 2026.
Destination weddings among Indians is on a rise, driven by high-profile celebrations. However, the preference remains largely for international locations. Can marketing campaigns get people to 'Wed in India'?
Social media isn’t all fun and games. There’s serious money to be made, and Klook is buying into the trend with its latest TikTok tie-up. Klook's message is clear: Come for the video, stay for the tour!
This move of tapping into influencer marketing is part of a broader push to digitally transform Thailand’s tourism industry. This also keeps pace with a global trend where social media personalities play a significant role in shaping travel choices.