Articles tagged “super bowl commercials”
Tourism
Super Bowl First: U.S. Tourism Agency to Advertise Internationally
Advertising internationally during the Super Bowl is a big step. Brand USA sees opportunities in Europe's growing interest in football.
Airlines
Alaska Airlines Super Bowl Commercial 2024: Here’s What We Know
After a terrible January for the airline, topped off by a brutal SNL skit, Alaska will likely use the Super Bowl ad to restore customer trust in its core markets.
Online Travel
Tina Fey and Glenn Close Star in Booking.com Super Bowl Commercial
Barring last-minute entries, Booking.com may be the only travel company advertising nationally during Super Bowl 2024. However, given that Booking.com's annual sales and marketing spend exceeds $7 billion, the expense is certainly doable.