Articles tagged “starwood”

How Smart Hotels Use Messaging to Connect With Guests

Hotels are finally beginning to implement messaging strategies that make it easier for their guests to get in touch with them via SMS, WhatsApp, Facebook Messenger, WeChat, and the like. But how are they doing that, and what's next in messaging?

Is China Holding the Marriott-Starwood Deal Hostage?

In China, anything is possible when it comes to antitrust clearance and there are a number of potential reasons why regulatory authorities there extended their review of the Marriott-Starwood merger. This prolonged waiting game could be part of a larger strategy to extract concessions and finish off part of what Anbang started in March.