As many British Airways flyers brace for status downgrades, rivals are seizing a rare chance to convince the UK’s most valuable travelers that there’s another way.
With the formalities rubber-stamped and the colossal Lufthansa Group as its onboarding mentor, Italy’s national carrier is expecting a smooth journey toward Star Alliance membership.
Once the domain of stuffy corporate types and ultra-elite leisure passengers, airport lounges have gone mainstream. The big challenge for many operators is striking a balance between accessibility and exclusivity.
With the ink barely dry on the divorce papers, Star Alliance is wasting no time in luring back some of SAS’ most loyal - and profitable - passengers. The aim of this neatly timed promotion is business continuity and customer retention, but it remains to be seen how many frequent flyers will take up the offer.
The fallout from SAS leaving the Star Alliance group of airlines will be felt far beyond Scandinavia, with SkyTeam partners such as Delta's SkyMiles program due to be the biggest winners.
German rail operator Deutsche Bahn saw demand for connections between its trains and flights operated by Lufthansa increase 25 percent last year. The increase comes after the railroad and airline…