Articles tagged “southwest airlines”

Southwest is flying to destinations in the Bahamas, Jamaica, Aruba and Mexico where there is plenty of competition, but the carrier believes that it has plenty of room to grow in these new international destinations and it will undoubtedly shake things up for its rivals.

Make your social media campaigns count by integrating your creative assets across relevant platforms and rewarding your fans with interactions filled with enthusiasm.

Expect to see more content focusing on America and Europe in the upcoming months.

A funny flight attendant is much more likely to get passengers' interest than a video pre-loaded with a message from a CEO like Delta or United do.

Instagram usage is picking up steam for travel brands.

Celebrate the people who make your brand human, share striking images, and offer contests to deepen your fans' considerations to convert them into trackable actions.

While photos and hashtags are still worthy forms of social media currency, customer service is proving to gain more value for airlines.

Virgin and Delta have a fifth of the available gates at Love Field, while Southwest retains everything else. It's interesting when Delta is the little guy.

Branson may be a thorn in Southwest's side, but he's a charming one.

Advertising technology is driving a programmatic sea change in online bookings. To understand these changes, get the report.