Articles tagged “SkiftX Showcase: Hospitality”

Hospitality brands across the spectrum — from economy to midscale to luxury — are looking for ways to sell ancillary services and experiences more efficiently. The right technology solution can enable them to personalize guest offerings and maximize total revenue.

Hotel and resort guests don’t just want to be pampered. They want to recharge and get inspired to improve their overall health and well-being. Hospitality brands can drive demand if they take this to heart and integrate wellness offerings in meaningful ways throughout the customer journey.

Revenue managers have much to gain from digital transformation, from providing them with new ways of analyzing and converting data into timely decisions, to increasing reliability and flexibility — all while enhancing the on-site guest experience.

As the global pandemic subsides, the hospitality industry is seeing a surge in leisure travel. To help hotels attract this growing segment with stronger loyalty programs, iSeatz has released its “State of Loyalty: 2022 Hospitality Ancillary Report”, with key insights into the competitive landscape of ancillary offers.

In this video from Skift Future of Lodging Forum 2022, we hear from Noreen Henry, chief revenue officer, Sojern, about how an always-on digital marketing approach driven by smart data can help capitalize on the latest traveler behavior and trends.

Traveler expectations have shifted dramatically since before the pandemic. To capture demand in a competitive market, independent hotel brands need to deliver a compelling alternative to the traditional loyalty programs offered by the large chains. The challenge? Scaling up their infrastructure, support systems, and marketing reach without losing their individuality.

DEI initiatives are critical for today’s modern hospitality brands. Accor is using its own company-wide diversity, equity, and inclusion commitment to push the industry — and the world — forward.

As the corporate travel recovery gathers steam in France, remote work, health and safety guidelines, and governmental restrictions will affect its trajectory. Travel, corporate card, and expense technology will lead the way for corporations to navigate these new, unfamiliar paths in 2022 and the years ahead.

With airline and hospitality industries set for a strong recovery in 2022, the smartest companies are positioning themselves to attract a pool of global talent in an ever more competitive environment, embracing the opportunities and challenges that come along with it.

Leading bedbank Hotelbeds is paving the way forward as more businesses respond to consumer and stakeholder demand to level up on social and environmental responsibilities.