Articles tagged “SkiftX Showcase: Hospitality”

Authenticity is the new luxury in travel. There’s a growing trend towards cultural exploration in ultra-luxury tourism, placing destinations like Saudi Arabia in the spotlight. For Boutique Group, this means offering guests not just a place to stay — but a chance to immerse themselves in history.

What are the emerging trends and issues shaping the future of travel? We surveyed our Skift Global Forum East audience of more than 600 travel executives to determine what industry leaders think about top-of-mind subjects.

In today’s increasingly competitive branded residential market, Accor is banking on the idea that investment partners and home buyers want to align with hotel brands that offer turnkey support at every phase, from planning and design to sales and operations.

With travel demand holding steady into the new year, Global Hotel Alliance’s new member survey uncovers the most popular destinations for 2024, the factors motivating travelers to visit them, and the hotel loyalty benefits they value most.

The relatively recent popularization of local and authentic experiences is nothing new to Accor’s midscale Mercure brand, which is celebrating five decades of championing local communities and cultures with a bucket list of some of the world’s best food and beverage experiences.

The rise in luxury travel signifies more than just deep pockets — it's a shift towards meaningful experiences. Millennials and Gen Zers are setting the pace, choosing travel as a form of self-expression. Jumeirah is tapping into this trend to accelerate its global reach, shifting the definition of luxury from mere opulence to personalized, purpose-driven experiences.

The CEO of Accor’s new premium, midscale, and economy division discusses the strategy behind the hotel group’s restructuring, the importance of delivering on sustainability commitments, and why building scale in today’s hospitality landscape requires focus and specialization.

A new report from Global Hotel Alliance, “What Travelers Want Most From Loyalty Programs,” explores the sentiments, influences, and preferences of today’s consumers to help hotels develop more effective loyalty strategies and deliver the rewards travelers want.

Ultra-luxury travelers’ accelerating desire for exceptional and exclusive experiences is driving hospitality to reach new heights in a rarefied segment. Atlantis The Royal is setting new standards in its quest to anticipate the needs of a continuously evolving high-end travel market.

As today’s travelers seek more personalized experiences, hoteliers need to develop holistic retailing strategies that go beyond the guest room. Activating purchase touchpoints that include flexible gift cards and other ancillary products can help maximize revenue.