Jason Clampet, Skift
From embracing TripAdvisor to empowering hotels to take social media into their own hands, Four Season has taken chances on digital that are paying off.
5 years ago
Dennis Schaal, Skift
JetBlue doesn't want to be JCPenney. The airline certainly wants to attract more business travelers, but it adamantly seeks to ensure that changes don't come at the expense of its leisure traveler customer base. The balancing act will gradually become more of a challenge as Mint service expands, but it isn't a huge issue for the moment.
6 years ago
Jason Clampet, Skift
The first Skift50 recognizes the top 50 travel marketers across the globe in 2013, the people driving the go-to-market strategies of these high-profile consumer-facing travel brands.
6 years ago