Articles tagged “skift research”

Without question, Google will continue to aggressively grow its multi-billion dollar advertising business by securing stronger direct relationships with both the supplier and the traveler.

Key economic indicators point to a solid 2018 for travel and tourism as long as federal policy changes don't get in the way.

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Decentralized applications for hotel distribution will soon live side-by-side with existing channels.

After pouring over third quarter earnings results and investor calls, it’s clear the big hotel chains have embarked on a new, but potentially arduous road.

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Our channel checks and industry data point to a relevant future for blockchain technology in travel distribution. However, proponents will need to move fast in creating compelling applications that perform better than what's already out there.

Despite Airbnb’s precipitous growth in the travel industry, our latest survey results show that the company still has lots of room for growth among U.S. travelers.

Although China is the largest market in outbound travel, a deeper look at the figures shows that China is still far from its potential. Just 8.7 percent of Chinese hold a passport today.