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Skift Global Forum 2022 Highlights

Skift Global Forum — the flagship global conference on the business of travel — returned in September 2022 as a full scale in-person event in New York City and broadcast online globally.

Hotels

IHG CEO Chides Ready-Made Blanket Approaches For Its Global Hotels

For global companies, there's no one-size-fits-all approach to growth. IHG is demonstrating that with its perspective on microeconomics, calculated technological investments, and by maintaining high brand standards.

IHG CEO Chides Ready-Made Blanket Approaches For Its Global Hotels

Tourism

Disney Parks Blends Virtual and Physical Experiences to Elevate Storytelling

Disney is about to be a century old. Its focus on immersive storytelling demonstrates it's not thinking like a centenarian.

Disney Parks Blends Virtual and Physical Experiences to Elevate Storytelling

Online Travel

Barry Diller Disparages Work From Home as ‘a Crock’

When it comes to work from home, Expedia Group Chairman Barry Diller doesn't "get it," but he's not shy telling you about it.

Barry Diller Disparages Work From Home as ‘a Crock’

Online Travel

Booking Holdings Takes Aim at Travelers’ Ongoing Anxieties

The emotional button that trip-planning pushes the most in the post-pandemic era is anxiety. Booking Holdings is looking to assuage trip worries with products and services it is ramping up.

Booking Holdings Takes Aim at Travelers’ Ongoing Anxieties

Online Travel

Airbnb CEO Brian Chesky Says Competitors Have the Travel Marketing Funnel All Wrong

The so-called travel marketing funnel for Booking Holdings and Expedia has indeed been a sieve. Domestic trips and remote work have propelled accommodations to a higher position in trip plans.

Airbnb CEO Brian Chesky Says Competitors Have the Travel Marketing Funnel All Wrong

Announcements

Skift Global Forum 2022 Opening Reception

Skift Global Forum 2022 opening reception details released! Register today and join us in experiencing the delicious Moroccan bites and immersive decor.

Skift Global Forum 2022 Opening Reception

Tourism

5 Ways to Rethink Global Tourism

Today’s edition of Skift’s daily podcast looks at reinventing international tourism, United’s flying taxi bet, and Techstars’ Tulsa investment.

5 Ways to Rethink Global Tourism

Tourism

5 Ways Global Tourism Must Rethink Its Influence as an Industry

More than two years have passed. Where are the new metrics tourism desperately needs? How will this industry actually treat nature and communities as equal beneficiaries? Is tourism ready to demolish its neocolonial mindset? Those are the pressing questions facing the industry. For now, it's mostly talk and no walk.

5 Ways Global Tourism Must Rethink Its Influence as an Industry

Announcements

What You’ll Learn About Travel’s Future at Skift Global Forum This Month

As we say at Skift, "follow the trendlines, not the headlines." This year's Skift Global Forum will be full of valuable insights that look at the broader trends and info that travel leaders need to stay ahead in this vital and also volatile time for the industry. You don't want to miss it.

What You’ll Learn About Travel’s Future at Skift Global Forum This Month

Hotels

Skift Global Forum Preview: Ennismore CEO on the Appeal of Lifestyle Hotels

Ennismore founder and co-CEO Sharan Pasricha has teamed up with Accor and other investors to create a lifestyle supergroup. Here's a taste of his strategic thinking.

Skift Global Forum Preview: Ennismore CEO on the Appeal of Lifestyle Hotels