Skift Global Forum 2022 Highlights

Lifestyle hotel fans will get to mix business with pleasure in a lot more locations in the future, as Ennismore's "Working From_" brand is earmarked for the rest of its global portfolio. It's very on brand with partner Accor too.

Two information-packed days in New York City, hundreds of ideas. Here's the lowdown on three sub-themes that caught our eye.

According to industry experts featured at Skift Global Forum, groups will meet in more second and third-tier cities with the main goal being to connect.

There is a lot of talk, and a lot of good intentions. Despite this, many travel companies are struggling to put net zero targets into practice. A new report by Skift Research, in partnership with McKinsey & Co., provides four strategies for travel companies to put words into actions.

Expedia Group CEO Peter Kern is correct that there is a whole big world out there with lots of opportunities for online travel companies to grow. Don't count out Expedia prematurely.

Potato Head offers a deeper approach rooted in Bali traditions of "duality" when it comes to its sustainability efforts. Take notice, travel industry.

Airbnb's Brian Chesky may be over-estimating how many people will work from home in the future "glued" to their laptop screens. But the world has changed — for sure — and travel patterns have been altered as well, with new demand for experiences.

The opportunity that Southeast Asia presents for the travel industry is boundless. Time to capitalize on it.

Hopper's strategy to focus on fintech has it well-positioned to take advantage of the growing appetite for products that make trip planning less stressful.

Choon Yang Quek surely has his work cut out for him. It would be interesting to witness how he juggles between convincing travelers that this is the new Saudi and educating locals that Saudi needs to open to the world.