Articles tagged “research reports”

We will believe it when we see it. We just want to see it more.

The Wi-Fi utility is the be-all and end-all in the hotel industry. Get it wrong and your customers will shout about it by all means and channels possible.

Driven by consumer demand for connectivity and convenience, hotels that prioritize technology are banking on in-room features that provide a return on innovation.

Airlines have a locked-in five minutes that they can appeal to flyers and, if they play it right, broadcast to others. Air New Zealand has played it better than others.

A smart look at the factors, including the rush toward direct bookings, that are shaping the entire metasearch sector in 2015.

E-mail marketing has entered an era of maturity and travel brands, like never before, are poised to reach consumers in new and innovative ways.

From responsive design and targeted sendings, to pushed content and pulling travelers into a fluid cross-channel narrative — e-mail marketers are steering the industry's course toward more reliable conversions, more of the time.

Facebook has changed from the place brands go for relatively free exposure to an omni-channel that must be mastered in order to get ahead. Read our report to understand how.

The ski travel market has been behind the curve compared to the broader travel market, but with recent investments in back-end technology and the embrace of a dynamic pricing marketplace, it is poised to leapfrog and nurture innovations that will enhance the quality of the experience.

Understand the current state of conventions, what organizations are doing to improve and innovate them, and what the future brings for these large meetings and events. Get the report.