Articles tagged “pullman”

Putting Content Marketing First on Pullman Hotels’ App

Putting Content Marketing First on Pullman Hotels’ App

Greg Oates, Skift

The future of hotel marketing revolves around the creation of content, event and social media ecosystems designed and managed to better engage the next-generation consumer throughout the research phase and travel journey.

4 years ago

The Blurring of Personal and Professional Lives of Travelers

The Blurring of Personal and Professional Lives of Travelers

Rafat Ali, Skift

The boundary between professional and private worlds is increasingly blurred due to digital devices, and that has profound effects on the traditionally defined silos between managed and unmanaged travel worlds. And these changes differ from culture to culture.

6 years ago

Accor will reposition Pullman Hotels to focus on business and leisure combo

Accor will reposition Pullman Hotels to focus on business and leisure combo

ArabianBusiness.com Staff, HotelierMiddleEast.com

The term "bleisure" is what some travel experts would describe as "sterrible" (a combo of "silly" and "terrible") and simply "lunimaginative" ("lazy" meets "unimaginative").

6 years ago