Articles tagged “privacy”

Transport

Uber Takes Further Steps Into Travel Through Itinerary Aggregator, and More

Uber may not become a superapp anytime soon, but wants to become a bigger part of your journey and everything you do in it, that is for sure.

Uber Takes Further Steps Into Travel Through Itinerary Aggregator, and More

News Blog

Airbnb Launches Trust and Safety Advisory Group

Airbnb announced the formation of a Trust & Safety Advisory Coalition to counsel the company on human trafficking, child safety, fire safety, privacy and online safety, community safety, women's safety, extremism and dangerous organizations, and mental health. The advisory group members include 22 organizations ranging from Tech Against Terrorism and the National Network to End…

Online Travel

Apple’s Privacy Update May Cripple Some Travel Ad Campaigns

Travel marketers need to fine-tune their digital advertising tactics in response to Apple's imminent privacy move. New data from adtech firm Criteo underscores the opportunities as well as the challenges.

Apple’s Privacy Update May Cripple Some Travel Ad Campaigns

Online Travel

U.S. Needs to Tighten Oversight of How Airlines Use Facial Recognition Data: New Government Report

Facial recognition tech divides people. They say either that it's faster and contactless, or that it invades people's privacy. But questions about data security matter, too.

U.S. Needs to Tighten Oversight of How Airlines Use Facial Recognition Data: New Government Report

Online Travel

How Apple’s New Privacy Effort Will Impact Travel Marketing

Privacy efforts will keep chipping away at old school digital advertising practices. Travel marketers need to persuade more consumers to consent to share their data directly. They should consider new ideas, like creating media networks and data co-ops, to help.

How Apple’s New Privacy Effort Will Impact Travel Marketing

Media and PR

Hotel Marketers Prepare for the Death of Tracking Cookies

You know that hotel ad that appears on every site as you surf the internet? Well, the underlying tech behind it, called the cookie, isn't long for this world. Neither is the mobile identifier on cell phones that some advertisers also use for tracking. So what's a hotel marketer to do?

Hotel Marketers Prepare for the Death of Tracking Cookies

Tourism

Toronto Pushback Shows Path Forward for Smart Cities Is Full of Compromises

By pushing back against Sidewalk Labs, the city of Toronto has shown that the future of the smart city will be forged by compromise and collaboration with local authorities.

Toronto Pushback Shows Path Forward for Smart Cities Is Full of Compromises

Hotels

Facebook Removes Airbnb Host Group That Ridiculed Guests

When guests stay in short-term rentals, they shouldn't have to worry that hosts might be sharing their intimate photos and personal information on Facebook, whether it be in nominally private groups or not. Airbnb, Vrbo, Facebook, and others need to be more vigilant so that their hosts aren't violating privacy policies on their platforms or elsewhere.

Facebook Removes Airbnb Host Group That Ridiculed Guests

Online Travel

Skift Global Forum Video: Responsible Travel Marketing in the Era of Data, Privacy, and the Always-On Consumer

Travel marketing was a hot topic at this year’s Skift Global Forum in New York. In this video recap from the event, we learn about how travel marketers can deliver relevant messages to consumers at the right moment while still respecting growing requests for privacy.

Skift Global Forum Video: Responsible Travel Marketing in the Era of Data, Privacy, and the Always-On Consumer

Hotels

Marriott Handed $124 Million Fine Over Starwood Data Breach

The headline fine amount might seem pretty substantial, but as with an earlier British Airways breach case, the penalties likely will be challenged. Both companies will no doubt vigorously defend themselves in the hope of getting the figure reduced.

Marriott Handed $124 Million Fine Over Starwood Data Breach