Articles tagged “plusgrade”

American Express Allows Passengers to Use Loyalty Points to Bid for Flight Upgrades

American Express Allows Passengers to Use Loyalty Points to Bid for Flight Upgrades

Grant Martin, Skift

Those flush with American Express Membership Rewards points have a new tool for bidding on airline upgrades. Caveat emptor on the cost of the upgrades though.

2 months ago

Plusgrade Nets $150 Million Investment for Auctioning Travel Products

Plusgrade Nets $150 Million Investment for Auctioning Travel Products

Sean O'Neill, Skift

A $150 million investment in Plusgrade may seem like a lot, given the scope of the market for the company's services. But we're not surprised that a business that specializes in drawing out the highest price from bidders in consumer markets would attract this level of funding.

7 months ago

Airlines Find Another Way to Wring Out Extra Revenue: Auctioning Unsold Premium Seats

Airlines Find Another Way to Wring Out Extra Revenue: Auctioning Unsold Premium Seats

Brian Sumers, Skift

Remember when airlines used to give away their best seats for free? Ha! The economy is strong, and airlines are offering fewer upgrades. Passengers who want to sit up front need to pay for it. But don't worry. Another recession will come, and the good days (for upgraders, at least) should return.

8 months ago

Airlines Are Auctioning Seats Rather Than Upgrading Loyal Passengers

Airlines Are Auctioning Seats Rather Than Upgrading Loyal Passengers

Brian Sumers, Skift

Airlines aren't in the business of giving stuff away for free any more, so expect more airlines to consider seat auctions or other ways to monetize items they used to give away to loyal flyers.

3 years ago

The Plan to Pit Passenger Against Passenger for Better Flight Upgrades

The Plan to Pit Passenger Against Passenger for Better Flight Upgrades

Andrew Sheivachman, Skift

Targeted bidding on flight upgrades is a smart way for airlines to engage customers and offer value without inundating flyers with additional fees and packages. But it also adds a level of uncertainty that travelers may find off-putting.

3 years ago