SessionM + Skift
Airlines are taking cues from sectors outside the travel industry, including dining, wellness, and retail to better target and engage with their passengers. The key to success is delivering personalized messages through the smarter and secure use of customer data, experts said.
8 months ago
Dennis Schaal, Skift
Marriott could do a lot worse than tying its fortunes in China to the e-commerce juggernaut Alibaba. Rest assured that this won't be the last big partnership for Marriott in the country. These are, after all, early days.
10 months ago
Sean O'Neill, Skift
Travel tech's "platformania" may be cooling off. One reason is fiercer competition, according to a new study.
10 months ago
Dennis Schaal, Skift
Expedia Group is arguably — OK, clearly — not "The World's Travel Platform." But we understand that marketing machines strive to do their thing.
1 year ago
Sean O'Neill, Skift
Beijing-based Shiji serves more than 47,000 hotels outside of China. This is the first time it has spoken candidly with independent English-language media about its acquisition strategy. This year its subsidiaries have won deals with MGM Resorts, Radisson, and other major brands. Reading between the lines, it has big plans in the works.
2 years ago
Luke Bujarski, Skift
TripAdvisor’s bold platform approach gives it a leg up on building deeper relationships with its customers, compared to single-use sites. On the other hand, relationships can be hard work and expensive.
3 years ago
ALICE + Skift
"Platform" companies like Airbnb, Amazon and Uber have reinvented their respective industries by seamlessly linking together all aspects of their operations and customer experience into a single system. The lessons from this model are especially relevant in the hotel industry, where a more holistic approach can work wonders for guest satisfaction, property efficiency and revenue.
4 years ago
