Articles tagged “personalization”

That whole Big Data thing is kicking in as TripAdvisor, which pegs itself as the largest online travel site in the world, has plenty of data as its disposal to use for personalized hotel recommendations. In a few years, this should be the norm across most of the travel industry.

If any content site can truly personalize a user experience, it has to be the largest travel content site in the world, right?

As millennial travelers continue to grow in affluence and influence, travel and tourism companies need to develop strategies to better engage with and drive business from this rising new breed of customer.

Guests have grown to expect more personalized and custom-tailored experiences. In order to keep up, hotels are facing a need to utilize technology that lets them efficiently segment customers and provide better guest experiences.

The travel and hospitality industry is being flooded with data. The key to harnessing it? Smart strategies to deliver a more efficient and tailored travel experience, and cultivate and keep…

Much as the travel industry would like to move beyond pricing and fees, consumers still wants better disclosures and simplicity around ticket prices, fees and other related services. Is the travel industry listening?

Five years from now some of the personalized perks that Concur CEO Steve Singh envisions as part of the perfect trip will be taken for granted and second nature. We like our eggs scrambled, no cheese.

Adara is a global leader in helping consumer brands find new customers using advanced precision-targeting technology powered by big data sourced from the world's leading travel and hospitality companies. To learn more visit adaraglobal.com

Airlines have long-neglected cross-sell opportunities, but in recent years they've contracted with third-parties to move things along. Boxever's funding and Tigerair deal can be seen in this context.

The GuestDriven platform intersects two unstoppable trends -- personalization and mobile. The trick is in providing guests with personalized tips and perks on their mobile devices without invading their privacy or bombarding them with advertisements in the process.