Articles tagged “passenger experience”

The really good news is that, while Premium passengers drive profits, Economy passengers are growing. That passenger growth can lead to positive changes in future Economy cabin design.

Traditional full-service airlines are an endangered species in the skies, and have been for decades, as industry consolidation proves. But a passenger perception gap still threatens the business. The legacy airlines remaining must focus on better brand definition to improve passenger satisfaction, if they are to survive.

Passengers like to have nice cabin environments, but they don't seem willing to reward airlines for offering them. It would appear, most often, that passengers choose airlines based on affordable fares and convenient routes. As IATA’s Tony Tyler said, you get what you pay for.

Passengers will certainly JetBlue know how they feel -- one way or the other -- about the reduced pitch and extra seats added in JetBlue's A320s starting midway through 2016. Barring a passenger rebellion, the extra seats will be a financial bonanza for JetBlue.

Fees aren't all bad, but all fees can be made to seem bad by poor positioning, communication, and presentation.

Yes, it’s a gently skewed sales tool for Icelandair. Of course, it is! But it’s still gorgeous. We hope it will inspire other airlines to go make a better one. They can start right now.

It is possible for an airline, such as Southwest, to cater to some fairly satisfied passengers. Not gouging them with fees and treating them like human beings really helps.

JetBlue and Virgin America are certainly blazing trails on brand partnerships to support connectivity. The question is: will other airlines follow in this new frontier or just circle their wagons.

It's a beautiful seat that will be popular with passengers. It's also both classy and smart of Hawaiian to give new suppliers a chance to earn their business, at a time when larger industry suppliers are overwhelmed by orders.

In-flight Wi-Fi, with satellite service coming, is going go to get a helluva lot better. But like the initial rollout of air-to-ground-based Wi-Fi, it is going to take years.