The Priceline Group and OpenTable wanted to sweep away these pesky shareholder lawsuits to get on with the task at hand -- closing the acquisition. In reaching a settlement, OpenTable had to open the curtain a bit more into how it went about conducting the sale process.
Who asked who out? OpenTable kicked off the sale process and approached the Priceline Group about an acquisition via email in mid-April in a process that ultimately involved six other companies. The usual suspects likely expressed interest, and Priceline's initial non-binding bid was first and substantially higher than that of the other bidder.
The Priceline Group's intent to acquire OpenTable means that merger and acquisition activity in the travel industry in 2014 may even outdo 2013's frenetic pace. Get ready for the next shoe to drop.
Priceline CEO Darren Huston has been aggressive with acquisitions in his short tenure, although it is possible that discussions with OpenTable began with the prior regime. Still, having acquired Kayak for $2.1 billion in 2013, and maneuvering through the pending $2.6 billion buy of OpenTable, Huston probably has his hands full for now.
The Priceline Group? Restaurants? Yes, the agreement to acquire OpenTable is about mobile, and the push by TripAdvisor and now Priceline to fully engage their customers on the go when they are already in a destination -- or when they are traveling for business.
A state-by-state effort to please everyone is a hassle, but California's combination of activism and Silicon Valley smarts gives it the right balance to set the standard for the rest of the country.