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Articles tagged “mobile”

Online Travel

Booking Holdings Sees Short-Term Hit to Profit Margins From Connected Trip Strategy

With the recent launch of flights for its U.S. point of sale, and development of a payments platform, Booking.com continues to work on CEO Glenn Fogel's signature connected trip strategy. It's probably tough to learn too much so far about flights when hardly anyone is flying, but the initiative looks to be proceeding apace under the covers.

Booking Holdings Sees Short-Term Hit to Profit Margins From Connected Trip Strategy

Media and PR

Hotel Marketers Prepare for the Death of Tracking Cookies

You know that hotel ad that appears on every site as you surf the internet? Well, the underlying tech behind it, called the cookie, isn't long for this world. Neither is the mobile identifier on cell phones that some advertisers also use for tracking. So what's a hotel marketer to do?

Hotel Marketers Prepare for the Death of Tracking Cookies

Online Travel

Foursquare-Factual Merger Sets Up Location Data Alternative to Google and Facebook

Foursquare absorbing competitor Factual solidifies its position as a leader in location-based ad targeting services. Advertisers will likely welcome the strengthening of a rival to Google and Facebook in this particular advertising realm.

Foursquare-Factual Merger Sets Up Location Data Alternative to Google and Facebook
Free Read

Airlines

Singapore Airlines Enhances Passenger Experience with Innovative Mobile App

In today’s marketplace, it’s not enough for an airline to simply have an app. Cutting-edge functionality, efficient tools and, yes, fun bells and whistles are needed to engender consumer loyalty and drive increased revenue. The new app from Singapore Airlines ticks all the boxes and provides a new model for the industry.

Singapore Airlines Enhances Passenger Experience with Innovative Mobile App

Online Travel

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers

With millennials pushing 40 years old and Gen Z entering the workforce, each of these generational cohorts will only grow in importance to the travel industry. The latest Skift Research report shows how they differ from each other as well as from their peers globally.

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers
Free Read

Airlines

How Connected Employees Can Enhance Customer Experiences in Real Time

Digitizing, streamlining, and simplifying how employees communicate and collaborate is essential to truly empowering firstline workers to deliver results. Providing them with the right tools is key.

How Connected Employees Can Enhance Customer Experiences in Real Time

Online Travel

Amazon Confirms Flight-Booking Launch as Part of a Superapp Strategy

Amazon wants to be a superapp, the mobile tool of choice to book flights, buy books, and make payments. In travel, flights are only the beginning.

Amazon Confirms Flight-Booking Launch as Part of a Superapp Strategy

Business Travel

Booking Drops Hotel Requirement to Book Tours and Activities

Booking.com's hotel focus has given way to a strategy to serve travelers at every portion of the trip. TripAdvisor already does it, Expedia too. Airbnb is on that full-service road. So Booking.com will have plenty of company.

Booking Drops Hotel Requirement to Book Tours and Activities

Airlines

Google Is Filling In the Missing Pieces With Mobile Flight-Delay Notifications

Google Assistant will soon start sending flight-delay notifications on mobile, and informing travelers about the reasons behind the disruption to their itineraries. This could be a really great service, and Google will do it at scale. Rest assured that an automated flight-rebooking service won't be too far behind.

Google Is Filling In the Missing Pieces With Mobile Flight-Delay Notifications

Meetings

What 5G Will Mean for Hotels and Events

Arriving soon: 5G mobile internet. But it will likely be years before it is deployed around the world in any significant ways. Travel companies, along with event professionals, should start planning now for a future defined by ubiquitous access to high-speed data.

What 5G Will Mean for Hotels and Events