Articles tagged “loyalty programs”

Delta CFO: Loyalty ‘Took Off’ When the Airline Switched to a Revenue-Based Model

Delta CFO: Loyalty ‘Took Off’ When the Airline Switched to a Revenue-Based Model

Brian Sumers, Skift

Delta argues recent changes to its frequent flyer program have helped improved loyalty, but not everyone is so sure. What they almost certainly have done, however, is improve profitability.

1 month ago

Skift Podcast: What Hotels Are Doing to Win Your Loyalty

Skift Podcast: What Hotels Are Doing to Win Your Loyalty

Hannah Sampson, Skift

Tune in to hear how hotel loyalty programs are changing — and what that means for the traveling public.

2 months ago