Articles tagged “loyalty programs”

Tech Expands Hotel Guest Engagement Beyond Loyalty Programs: New Skift Research

Tech Expands Hotel Guest Engagement Beyond Loyalty Programs: New Skift Research

Wouter Geerts, Skift Research

Let’s place loyalty programs into a larger realm of technology that can improve and increase guest engagement and personalization. All these tools working in parallel can help achieve a truly loyal guest.

1 day ago

Hyatt Plots Next Moves in Its Loyalty Chess Game

Hyatt Plots Next Moves in Its Loyalty Chess Game

Grant Martin, Skift

Hyatt has big plans for its World of Hyatt loyalty program, as illustrated by a recent presentation by CEO Mark Hoplamazian and yet another partnership in the works.

2 days ago

Best Western Doubles Down on Boutique Hotels

Best Western Doubles Down on Boutique Hotels

Danni Santana, Skift

One could find Best Western's boutique hotel strategy confusing on price comparisons, but it’s the customer’s choice if they want to pay for the experience.

1 week ago

Lufthansa Will Be First European Airline to Adopt Dynamic Pricing for Award Seats

Lufthansa Will Be First European Airline to Adopt Dynamic Pricing for Award Seats

Grant Martin, Skift

Award seats on Lufthansa will soon be priced according to market demand instead of a strict tiered system. Not all passengers are happy.

2 weeks ago

Lufthansa Will Adopt Dynamic Award Pricing for Its Loyalty Program

Lufthansa Will Adopt Dynamic Award Pricing for Its Loyalty Program

Grant Martin, Skift

In moving to a dynamic-based system for selling award seats, Lufthansa will be the first European carrier to formally adopt the model. But will the program look like its American cousins?

3 weeks ago

Hilton and Lyft Launch Loyalty Partnership

Hilton and Lyft Launch Loyalty Partnership

Grant Martin, Skift

Hilton and Lyft's new loyalty partnership is a win-win for travelers. On one hand, Hilton members get completely free points for riding in Lyfts. On the other, it'll also soon be possible to book rides with extra loyalty points.

1 month ago

Delta to Make It Easier to Keep Elite Status After a Major Life Event

Delta to Make It Easier to Keep Elite Status After a Major Life Event

Brian Sumers, Skift

Has anyone noticed that U.S. airlines are taking customer satisfaction more seriously now than a few years ago? It's a good trend.

1 month ago

JetBlue’s Expansion Into Europe Will Make TrueBlue a Better Loyalty Program

JetBlue’s Expansion Into Europe Will Make TrueBlue a Better Loyalty Program

Grant Martin, Skift

JetBlue’s upcoming expansion will be a great opportunity for those with extra TrueBlue points to book award seats to Europe. Don’t expect any screaming deals though.

2 months ago

United Adopts Dynamic Pricing for Award Seats

United Adopts Dynamic Pricing for Award Seats

Grant Martin, Skift

On November 15, United is moving to a model in which it dynamically prices award seats. While that may irk frequent flyers, it opens up a whole new tier of fares to budget travelers.

2 months ago

Co-Branded Credit Cards from Mega Hotel Companies Woo Travelers

Co-Branded Credit Cards from Mega Hotel Companies Woo Travelers

Eric Rosen, Bloomberg

Playing the points game has never been more popular — or lucrative — for travelers and hotel companies alike.

2 months ago

United Is Switching Frequent Flyer Program to Demand Pricing

United Is Switching Frequent Flyer Program to Demand Pricing

Grant Martin, Skift

United will move to a dynamic-pricing model and remove its award chart on November 15. For flexible and thrifty travelers, this may help some score a bargain-basement award seat. Others who are used to predictable award tiers may find the news distressing.

3 months ago

Alaska Airlines Leverages Virgin America Acquisition to Compete Aggressively on Loyalty

Alaska Airlines Leverages Virgin America Acquisition to Compete Aggressively on Loyalty

Grant Martin, Skift

Alaska's continued efforts to appeal to transcontinental airline passengers is creating lucrative bonuses for frequent flyers.

3 months ago