Articles tagged “low-cost carriers”

It's a big market, with plenty of passengers eager to fly around. In their own way, all airlines are making the most of this boom.

No-frills extends to golden parachutes on this low-cost carrier. For Baldanza’s next CEO gig, he should either bankrupt a legacy carrier or get involved in a state-wide corruption probe and he can walk away with much, much more.

No doubt 'haters' will keep hating Spirit, but there was lots to love about Baldanza. We're a bit flummoxed by today's announcement, but that's aviation for you. Fornaro has big shoes to fill.

Spirit's Baldanza has a lot of respect for Delta's management, and Baldanza and the Spirit model are widely respected within the airline industry. With legacy carriers getting much more aggressive about matching Spirit's fares, the ultra low-cost carrier is definitely feeling it but Baldanza insists that Spirit can take a punch.

All of this week’s top digital marketing news for travel executives, all in one place.

Nothing seems to be able to stop the commodification of airline travel.

We have to agree that there's no such thing as a free lunch, especially not on a plane. Airlines need to turn a healthy profit--and keep investors happy--to pay for product and service improvements. Even so, just saying everything is better doesn't make it so. Airlines will need to work on changing negative passenger perceptions, rather than pretending them away.

Vararadi seems to follow Baldanza’s example for Ultra-Low Cost Carrier success with Spirit to the letter, creating new flyers with little more than low fares and a smile.

We write often about the importance of branding in aviation, the critical need to move away from selling air-service as a commodity or a utility, but we’ve never heard anyone put it as eloquently or as practically as Mr. Dedekoylu has, nor seen any airline 'get it' quite like this bold low-cost carrier has.

Jacobs' enthusiasm for digital is that of the recently converted. Considering the very basic functionality of Ryanair's website and apps in the past, and hearing hints of what is in store for the upcoming launch, it will be a significant leap forward for the airline.