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Articles tagged “legoland”

No Disney Neighbor Needed — Legoland Considering Small-Town Strategy for U.S. Expansion

No Disney Neighbor Needed — Legoland Considering Small-Town Strategy for U.S. Expansion

Deena Shanker and Polly Mosendz, Bloomberg

Legoland, which includes parks in California and Florida, has established itself as a popular option for the families-with-small-kids set. Will parent company Merlin Entertainments be successful as it tries to expand the brand beyond established theme park regions in the U.S.?

4 months ago

Legoland’s Florida Resort Is Growing for the First Time

Legoland’s Florida Resort Is Growing for the First Time

Associated Press

Like Universal, Legoland hopes it can start picking off guests from the nearby Disney kingdom.

10 months ago

Legoland Makes a Play for Young Girls With New Friends Attractions

Legoland Makes a Play for Young Girls With New Friends Attractions

Associated Press

As a parent of a young girl, we know Friends plays well, but traditional Legos are just as attractive to their creative minds.

1 year ago

A New Legoland Theme Park Is Headed to South Korea

A New Legoland Theme Park Is Headed to South Korea

Katarina Gustafsson, Bloomberg

Better keep looking in that rear-view mirror Disney. Lego's building something big.

2 years ago

Dubai Rolls Out Plans for New Resort Complex That Includes Legoland

Dubai Rolls Out Plans for New Resort Complex That Includes Legoland

Adam Schreck, Associated Press

Going back to plans that were shelved following the global downturn is either a signal of health or hubris.

2 years ago

Right-Wing Hate Groups Target Muslim Family Day at Legoland

Right-Wing Hate Groups Target Muslim Family Day at Legoland

Will Coldwell, The Guardian

A better response by Legoland would have been to invest in more security rather than bow to pressure from England's most inbred political activists.

3 years ago

Theme Park and Attractions Owners Plan $1.3 Billion Public Offering

Theme Park and Attractions Owners Plan $1.3 Billion Public Offering

Simon Goodley and Jennifer Rankin , The Guardian

Merlin Entertainments is a global theme park and attractions behemoth. Proceeds from the public offering would be used to pay down debt and for further expansion.

3 years ago