Articles tagged “jumeirah”

The Middle East region is known for its competitiveness. But we are about to see a softening where more brands are willing to collaborate and cooperate in a bid to capture the imagination of more tourists worldwide.

Dubai-based property developer Nakheel announced it has secured $4.6 billion in strategic financing deal to drive what it calls, “the new phase of growth.”

Jumeirah Group said Wednesday it hired Katerina Giannouka, a top executive for Radisson in Asia, as its new CEO. The announcement was made by Dubai Holding, a global investment firm…

Jumeirah Group CEO José Silva said in a company email he would step down. Thomas Meier, named chief operating officer last year, will be interim CEO, as Hotelier Middle East…

Jumeirah Group is certainly ratcheting up its plans. Broadening its brand portfolio will help with name recognition.

And not only that, but it's also jumping on the luxury soft brand collection bandwagon, too.

The wellness concept has enticed the luxury travel industry. Many of today's high-end travelers want something more than just first-class flights and a fancy hotel -- and there are plenty of companies out there happy to service that need.

High-end luxury isn't for everyone, and it makes sense for Jumeirah to explore the upper midscale space; the upscale millennial travelers of today are the future luxury globetrotters of tomorrow.

We're very much looking forward to seeing what Silva can do about growing the Jumeirah brand, and how he'll handle its new, soon-to-be-launched lifestyle brand.

Luxury hospitality is no longer defined by marble bathrooms and turndown service. To compete and appeal to today's luxury guest, hotels have to be a lot smarter and more thoughtful than ever before.