The surprise stunts started out sweet, but after a few too many airline videos, it begins to look like corporations are taking advantage of people's unfortunate situations to make a name for themselves. And the disparity between what corporations can provide and what they usually do becomes more apparent.
The FAA, NORAD, and Boeing are agencies and companies that few Americans think about or even recognize, but their holiday projects are a clever way to make their usual work relatable to children and names more well-known.
Airports are becoming destinations with luxury retail and local hotspots available to any flyer passing through. And they offer new brands a more temporary, affordable spot to gain awareness during heavy traffic times.
The deliveries are stunts, but they're also testing the waters for Uber's expansion into on-demand services either in addition to or in replacement of their existing car hailing business.
Caycos’ Fourth of July parade has grown into an event that thousands of visitors return for every year, giving the town both a reputation to attract new visitors and an annual tourism bump.
The future of Turkey’s vital tourism industry depends on the length and severity of current protests, which are slowly eating away at the country’s reputation as worldwide travel destination.
Is summer travel on the rise? That depends on who you ask. Luxury hotel bookings are rebounding at a faster rate than mid-scale properties, and many Americans are still opting for more conservative close-to-home holidays.
Are travelers getting used to airline fees, or is fee fatigue spurring more road trips? The slightly higher number of travelers taking to the roads this Memorial Day weekend may also be driven by airline capacity cuts. At any rate, at some juncture there will be a tipping point where the airline fee frenzy becomes just too much and decisively changes traveler behavior.