Articles tagged “frommers”

Arthur wrote that "We are the first generation in human history to be able to travel to other continents as easily we once took a trolley to the next town." Thanks to him, we could do this without having a ton of money, and hopefully walked away with a better trip because of that.

Talking to users should be easy for travel media brands, but a few have managed to dominate the conversation (like LP and Travel Channel) while others surprise despite their size (like Fathom).

This is the first step forward the Frommer's team has taken online since grabbing the rights to the name and series back from Google earlier this year. There are many more to go.

Moon doesn't have the name recognition of some of the other travel brands, but it's managed to avoid they pitfalls that's taken them down. Newlin's experience demonstrates the value of bucking traditional wisdom.

Tourism expanded globally, airlines and rental car companies faced consolidation, guidebook brands were sold off, and travel tech got better: We don't expect these major stories to disappear in the next year and plan on covering where they lead us just as carefully.

This is an industry in flux, in which some traditional players will disappear, some will get stronger, and new and innovative voices will emerge.

Interesting conundrum in this social media age: do you value the social accounts separately in an M&A/sale valuation? Are accounts and its followers separate, and that means can be decoupled and sold?

This is a clear win for the Frommer name and what the brand means to the people who made it the best-selling series in the U.S. and one of the most visited destination websites. But it also raises more concerns about Google's stubborn commitment to its Google+ product despite the clear lack of user interest.

Despite the march to mobile, many travelers still turn to traditional print guidebooks for upcoming travels, which has several people wondering if Google’s move is too short-sighted.