Articles tagged “event tech evolution”

Online Travel

Private Equity Takes Control of Cendyn in a Bet on Hotel Tech

Many hoteliers will be watching what Cendyn's new president, Tim Sullivan, does to grow his company's software suite, which offers tools for automated marketing, business intelligence, and group sales management. Can it fend off competitors?

Private Equity Takes Control of Cendyn in a Bet on Hotel Tech

Meetings

Online Booking Finally Becomes Reality for Meeting Planners

Figuring out where to hold a small meeting is becoming more like booking a flight or hotel online. As more of the giant hotel chains buy into this model, there is the potential for the wider distribution marketplace for meetings space to shift significantly.

Online Booking Finally Becomes Reality for Meeting Planners

Meetings

The Era of Personalization in Event Tech Is Finally Here

Tools are finally emerging that empower event professionals with the insights they need to better understand how attendees operate at events and the value created for sponsors. It's about time, and these tools will only become more useful over time as event planners learn more about what makes their gatherings successful.

The Era of Personalization in Event Tech Is Finally Here

Meetings

Bridging the Digital Divide for Meetings and Events

While augmented reality and holograms are the sexy new technologies in the event space, the overall integration of digital tools with physical events is still undergoing a period of transformation.

Bridging the Digital Divide for Meetings and Events

Meetings

Social Tables CEO on Breaking Down Barriers for Meeting Planners

A lot of work needs to be done to improve the ability of hotels to sell to planners on smarter and more efficient ways. A variety of event technology companies are working on it, but the process of building trust among stakeholders will likely take some time.

Social Tables CEO on Breaking Down Barriers for Meeting Planners

Meetings

Event Tech Providers Are Ready for a Data Revolution

Many event tech providers have created platforms in recent years to offer planners a set of tools with unified access to data. As the industry embraces analytics and artificial intelligence, providing useful insights that empower decision makers, platforms will likely take on bigger importance.

Event Tech Providers Are Ready for a Data Revolution

Meetings

Interview: The Future of Event Tech Is a Fight for Simplicity

Is the meeting and events space on the cusp of a distribution revolution? There's still a ton of work to be done, but signs are promising if hotel chains become more engaged.

Interview: The Future of Event Tech Is a Fight for Simplicity