Articles tagged “england”

Tourism

How Should Tourism Businesses Respond To Extreme Weather: A Practical Guide

As extreme weather patterns become more and more common across the globe every year, tourism organizations, both the governments and DMOs, will have to respond and create better resources for tourism businesses. Kudos to VisitEngland for creating this resource for its local stakeholders.
SkiftX

VisitEngland turns to Wallace and Gromit for domestic ad campaign

VisitEngland used humans to argue in favor of staycations last summer and were roundly criticized by agents and out-bound tourism operators. This year's reliance on lovable claymation stars and its inclusion of agents in its pitch will likely soften the blow this time around.