Articles tagged “emirates air”

No doubt certain airlines and passengers will have something to say on how we could have made this rating system better, but we feel it’s a good start. Operators are standing by to take your calls with comments, but they don’t work for us and they may have no idea what you’re talking about.

Emirates shows its size and might in every way. If Emirates ever get the naming right to the tournament -- which this being FIFA, entirely possible -- would surely cause a lot of controversy.

Although the World Cup's partners and sponsors have larger audiences than travel brands, there is still a huge opportunity to take advantage of, during this major second screen event. Much of the success will be about being in the right moment.

Facebook's "Likes" and "Talking About" data do not paint a full picture on content efforts. It is also important to look at its ratio to benchmark effectiveness.

When even a company such as Booking.com -- which is obsessed with transactions -- launches an Inspire Me feature, you know a trend is afoot. This next generation of travel inspiration features have something that earlier pioneers didn't: they are integrated lockstep with bookings.

We like it when these people make headlines.

We would totally put any of these logos on a t-shirt! But seriously, airline branding is a serious multi-billion dollar matter, and smart airlines are using their distinctive logos to stand apart. Or should.

Airlines will never be featured in any list of most-loved consumer brands, but on the brand side, still they are still very valuable as this list shows.

Quality over quantity is the golden rule when it comes to airlines' social media. Emirates and Etihad have routes that reach far beyond those of its peers, but carriers that consistently listen to their customers build their social influence much faster.

Several airlines have a separate charter venture, but the Emirate's new Executive product is unique in that it goes beyond a charter business to offers its best assets in one personalized service.