It's not quite a level playing field for everyone, but a focus on the flying environment improves the passenger experience for everyone.
While the aircraft itself isn't particularly innovative, the single-aisle 737 family is Boeing’s largest source of profit and most reliable aircraft.
Airlines are becoming more playful as they experiment with ways to deliver a sense of their brand.
The Dreamliner's effect on aviation will take years to fully understand, but in non-technical terms: It's a biggie.
Boeing has its own production schedule to meet and American’s issues with seat-manufacturer Zodiac are not really Boeing’s problem.
Airlines have enough problems improving the passenger experience without having to put up with delays for a manufacturer of lie-flat seats. That's why American Airlines canceled future orders from seat-maker Zodiac Aerospace in France.
Despite its historic hitches, the Dreamliner has plenty for airlines and passengers to like. Its manageable size is a distinct advantage.
An emphasis on understated style allows for smart fares that will make these cabins really attractive to passengers in Northern Europe (and beyond).
With the secrecy surrounding this new First cabin, and British Airways' history of fast-forward design, we expect to be wowed when it finally leaves the hangar in September.
Now that it's working free of battery issues, the Dreamliner is the plane that makes long-haul flights cheaper to fly and more enjoyable for passengers.