Articles tagged “digital”

Online Travel

How Great Visual Design Can Reshape Your Corporate Travel Policy

It’s time to move beyond the boring, dry traditional travel policy. Creating an updated, modern policy that incorporates visual, engaging content can help engage employees and therefore, drive compliance.
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Online Travel

How Mergers and Acquisitions Are Accelerating Innovation in Travel

The travel industry has witnessed a number of successful mergers and acquisitions of major brands over the last few years. However, the deals that are truly driving innovation in the space are those that involve forward-thinking startups.
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Online Travel

From Novelty to Game Changer: AI and the Future of Work in the Travel Industry

Smart technology is playing an increasingly important role in our lives. At home, we playfully bark orders and pose hypothetical questions to virtual assistants such as Siri and see them getting smarter over time. The reality is that interconnected, cognitive technology is on the brink from moving from novelty to essential on the home front. For business, it’s a game changer.
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Online Travel

How Pinterest Helps Connect Brands to the Modern Female Traveler

By now, most travel marketers know that women are becoming an increasingly powerful segment of travelers. However, being able to speak to this group authentically is often harder than it looks. With nearly half of all women who go online using Pinterest, the platform is a powerful tool for brands looking to truly connect with this group.
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Online Travel

New eBook: How to Create a Travel Policy that Employees Will Actually Read

Travel policies don’t have to be boring, unwieldy documents that employees dread reading. Creating a travel policy that includes visual content and clear language is much more likely to encourage employees to buy into the company's preferences than traditional policies have in the past.
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