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Tourism
Oslo doesn't take the typical smiling local approach in its new tourism ad. It instead uses dry Nordic humor to promote Oslo's unique appeal.
Dawit Habtemariam | 2 weeks ago
If Taiwan continues with its plan to allow visa-on-arrival for Indian travelers, it will join a growing list of countries that are easing visa requirements to attract the outbound market. Also in focus are money minting corporate events for Indian business travelers.
Bulbul Dhawan | 2 weeks ago
Americans and Canadians have long held winter as not a good time to travel to New Zealand. The island's tourism bureau is confident it can bust this myth.
Dawit Habtemariam | 3 weeks ago
Airlines
Akasa Air launched in August 2022, and since then, it has expanded its network to 25 cities. The low-cost airline's expansion plans range from international destinations to smaller Indian cities to enhance connectivity within and outside India. And its business model seems to be paying off so far.
Bulbul Dhawan | 4 weeks ago
Business Travel
Life sciences events are more important than ever as face-to-face meetings return in force. Here’s how event planners can keep pace with rapid change in the industry, take advantage of accelerating tech innovation, and support the professionals tackling the top health challenges of the day.
PHL Life Sciences, a division of the Philadelphia Convention and Visitors Bureau + Skift | 2 months ago
As the U.S. enters its most expensive election cycle, tourism marketers are going to need to get creative to stay on top of the minds of targeted audiences.
Dawit Habtemariam | 2 months ago
Wildfires tarnished the tourism appeal of the Golden State. So Visit California is running a splashy new "Ultimate Playground" campaign. CEO Caroline Beteta dishes on the pivot, her $150 million war chest, and how her team uses famous faces as brand ambassadors.
Dawit Habtemariam | 3 months ago
What are the emerging trends and issues shaping the future of travel? We surveyed our Skift Global Forum East audience of more than 600 travel executives to determine what industry leaders think about top-of-mind subjects.
Accor Group + Skift | 6 months ago
These nearly 300 vintage travel posters tell us companies will always chase the middle class and destinations will always win over tourists with their oldest sightseeing attractions.
Dawit Habtemariam | 8 months ago
News Blog
Andalusia Tourism launched a campaign on Wednesday warning tourists they'll fall in love with Spain's Andalusia region. Called "Andalusian Crush," the campaign features a video montage of Andalusia's decorative architecture, culture, history and art with Games of Thrones actor Peter Dinklage as its narrator. Dinklage warns viewers the region will break you "in a thousand…
