The terms aren't as generous as Delta wanted, but the carrier still should be able to get plenty out of its partnership with Mexico's only full-service airline.
Delta and Alaska haven't been cozy for years, but many customers still have enjoyed the reciprocal frequent flyer benefits. Now that's about to end, and the airlines will be true competitors.
Delta and Starwood's crossover program got even better last week for hotel elites with no airline status. Low-tier Delta elites however, may now face more competition for their premium seats.
Even if this test goes nowhere, and Delta stays with the status quo, you should give the airline some credit for trying something new (even if it's old). This is why most insiders believe Delta is the most innovative major U.S. carrier.
Anyone who thought the three new online travel agency leaders — Jane Sun, Glenn Fogel, and Mark Okerstrom — intended to be mere caretakers of their predecessors’ policies and legacies would have been mistaken. To a large degree, they are stepping out into new territory.
Delta just went public with the design of its premium economy product, which isn't too dissimilar from competitors' features. Expect to see Delta's in service in late 2017 with the A350.
Airbnb seems increasingly focused on forming loyalty links with airlines, especially as the company prepares to branch out into other sectors of travel beyond just accommodations. Could an Airbnb loyalty program be far off?
American, United, and Delta are all introducing no-frills fares to try to thwart Frontier, Allegiant, and Spirit. It might work, or it might not. But it's worth a shot. The Big 3 do not want any of the discount airlines to grow to be as large and powerful as Ryanair.
It's a short reprieve, but this is good news for travelers. For the next couple of months, they can buy the cheapest tickets on American and United and still get all the perks that the airlines offer to customers who buy pricier tickets.