Articles tagged “cvent”

Some of the bigger destinations on the list are obvious, but there is a lot of movement among smaller, less high-profile cities. In many ways, this movement comes down to what investments a destination makes into infrastructure and experiences.

In an era of “big data,” it’s easy to overlook the fact that meeting planner feedback is one of the most powerful tools that hospitality companies can use to drive repeat business and boost event revenue.

Cvent will continue to leverage its scale and coffers to acquire smaller companies that add value to its platform. As more planners focus on event engagement, snapping up DoubleDutch seems like a wise move.

Cvent has spent the last few years gobbling up innovative companies to round out its gigantic platform for planners, hotels, and corporations. DoubleDutch is yet another example of Cvent's aggressive approach to building its platform through acquisitions.

Cvent's approach of filling the holes in its platform through acquisitions continues.

Cvent remains committed to bringing new products to its customers through acquisitions. By diving into the U.S. market for weddings, the event tech giant hopes to keep its platform relevant despite the friction it creates for hotels and planners alike.

Cvent's group booking research shows that consolidation and increased costs have likely caused the hot meetings market in North America to cool down on its platform. It could signal something bad for the sector on the horizon.

Conference-goers feel overwhelmed by making choices about which sessions to attend and who to network with. Digital tools featuring personalization can help smooth over these pain points.

Advance bookings on the Cvent platform seem to be lagging, which could indicate either a downturn in event bookings or simply the fact that event organizers are booking closer to the time of the actual event.

Hotel operators chasing additional meetings and events business need to understand the mindset of today’s planners, embrace new communications tools, and create dynamic, inventive experiences. A tall order? Not once you’re armed with these actionable takeaways.